Ansuman Mishra

A seasoned Marketing Strategist and Digital Transformation Leader with over twenty years of industry experience in strategic marketing, project management, and quality assurance across different industries, combined with an MBA from the Kellogg School of Management, I bring a unique blend of technical expertise and strategic marketing insight to the table. I’m adept at identifying and creating growth opportunities in emerging and mature markets, using strategic, tactical, and organizational factors to deliver superior results. In my previous roles, I spearheaded Marketing Automation, CRM integrations, and Digital Transformation initiatives to drive customer acquisition, retention, and revenue growth. I have extensive experience leveraging MarTech tools to execute personalized customer journeys, multi-channel campaigns, and data-driven decision-making. My ability to collaborate across Marketing, Sales, IT, and Operations ensures seamless execution of lead nurturing, segmentation, and customer lifecycle strategies. Additionally, my experience as an academic researcher in marketing has strengthened my expertise in Consumer Behavior Analysis and Data-driven Strategy development. I’m particularly excited about my journey as an entrepreneur, where I co-founded an agri-tech company in an emerging market in India. During my entrepreneurial journey, I demonstrated grit by turning resource challenges into opportunities, leading the development of a tech solution that improved the marketability and profitability of a commodity through value addition. I utilize an inclusive, responsible business leadership style to create highly motivated teams influencing system-wide performance. I am noted for integrity, high energy, strong communication skills, and mentoring staff. I inspire teams, fill skills gaps, and build critical cross-functional collaboration to drive innovation and bring agility. I am passionate about leading digital transformation initiatives and empowering organizations to navigate technological advancements for sustainable growth. I would love to hear from you, learn more about what you and your company do, and explore collaboration opportunities to create value!